Buying Into Home Health Care

When dealing with home health care, one has so many advantages at hand that they almost have to be picky about what they are going to get involved with.Believe it or not, home health care these days is an unmatchable service, because its singular job provides a multitude of services you would not expect.From occupational therapy to physical therapy to speech therapy, home health care has adapted to provide people all these services you would have to go elsewhere for inside the home. Just think of the situation. You would typically have an appointment Monday with your physical therapist. In fact, it would probably even be Monday and Wednesday, as most therapies occur two days a week. That being the case, take occupational therapy and schedule it for Tuesday and Thursday. Finally, speech therapy gets prepared for Fridays, and maybe every so often you switch around therapy to not over do it, or not accommodate other appointments.Could you imagine having to do all that? The driving, the gas money, the constant roaming around and never having the right time to rest; it all seems too daunting and too straining to even be thinking about. However, it is often the reality for some who are trying to live at home, but still look after themselves by seeking out the best care possible.With home health care, you can eliminate this need to be everywhere everyday at once, and you can make your day around when someone is coming to help out. In fact, many people think that all home health care providers do is look after patients at home by giving them medicine or cooking them meals.They do not realize the extensive training they have received that allows them to help out with therapies like occupational, physical, and speech. That isn’t to say that the most basic forms of care are not provided or aren’t necessary. Certainly they are.However, the main point of home health care is to go beyond the general offerings of nursing facilities. It may be easy to think why that is possible, but there are a lot of options to cover, and home health care providers stay on top of them. For instance, nursing facilities are excessively costly, and it is challenging to try and reduce such costs. There are some fees that are just out of your hands, such as usage inside your dwelling, or payments that go toward the staff. Those are just some of the base costs. There is no telling how far expenses can extend.Once your decision has finally come to be made, it is important you sit down and actually compare the cost differentials between home health care and a facility that one moves into. Chances are that you will see that in every aspect home health care is going to be the more affordable option because you have some control over the costs. However, it is important you see for yourself. No matter how convincing the arguments seem, you must inform yourself first and foremost.

Focusing on Medical Health Care Concerns

Almost half of the nearly 5 trillion dollars in medical and health care related activities can be accounted for in the US. It is obvious that our country has well trained professionals, outstanding technology and a vast array of medication designed to address health concerns. Yet, why is medical care so costly and problematic for so many individuals to receive?The Growth of Medical CareFor most of the worlds more developed countries the medical field is one of their largest industries. If you count the money generated by medication sales, diagnostics, nursing homes, hospitals, physicians, and other ancillary activities it is quite easy to see why the medical industry accounts for 10-20% of a country’s gross production.In the US alone there are nearly 800,000 medical doctors, more than 5000 hospitals and millions of health care workers. One of every dozen US citizens works in health care now and this number is expected to grow. Still there are not enough workers and facilities to handle the 20 million outpatients that are currently being seen every day. This staggering amount of outpatient visits does not include the average daily count of 4 -5 million hospitalized patients.The vast, complex health care industry in the United States is one that attracts people from around the globe. Switzerland and Germany both have large medical industries, but these countries run their health care differently from the US. Could it be possible that our nation’s health care will soon be undergoing a radical type of change?Answers are Difficult to FindIs the answer to the current health care dilemma as simple as nationalizing health care for all? Will this possibility only make the situation worse? How will the medical resources be allocated among the various segments of our society? These are only a few of the questions that are waiting to be answered.Controversial TopicToday medical health has become a controversial subject among many groups of citizens. There is talk of overhauling the medical system as we now know it. We are also hearing predictions that the government will try to restructure the nation’s health care system. Although much of this rhetoric has been publicized for a number of years it seems that people are becoming more polarized by the possible changes that are now constantly making headlines.The Senior Citizens Have their own ConcernsThe elderly population in the US is keeping a close eye on what is being proposed because health care and medication issues are of great concern to them. Medical and insurance coverage for people 65 and older have undergone many changes since the 1980s. Most senior citizens are very vocal about their displeasure with the way Medicare is addressing the problems, and they are also worried about what the future might hold. The costs of health care and medication needs are extremely high for senior citizens as a whole. Every year they are fearful of having their benefits cut even further, and now they have new worries regarding medical care.Groups at RiskIt has been just a few short weeks since Governor Sara Palin galvanized many citizens with her predictions and comments about “death panels” and nationalized health care. While there were many people who rallied around her statements, the mere possibility of such radical notions began sending shock waves through the nation. This was particularly unnerving to a large percentage of our elderly population. It was also causing concern among advocates for the poor and disabled. Even parents and caretakers of people with physical and mental challenges were becoming alarmed, and feeling threatened.Future Allocation of Health Care Resources?Could it be possible that Medical professionals would possibly agree to form commissions that would allocate health care resources to those they deemed most deserving? This thought was both frightening and “Orwellian” in prospect. A careful review showed that there was no written documentation that actually stated such possibilities, but this did not alleviate the fear and worry of many ordinary citizens. Just the idea that access to hospitalization or medication needs might one day be restricted was enough to generate small scale panic in many communities across the nation.Problems, Problems, ProblemsMedical concerns, health care and affordable medication plans are major sources of worry for everyone today. Insurance coverage is very expensive. There is a growing trend among companies to provide less employee and family benefits in order to cut costs. In some cases this is making it difficult for employees to participate in the insurance plans being offered by their employers. However a growing number of families are too cash strapped to afford health insurance premiums on their own. This is creating a “Catch 22″ type of environment with people unable to afford the cost of becoming sick as well as the cost of being insured.The Answer is CooperationIt is hard to know where the main problems are within the health industry. Some people want to find fault with the high paid physicians and medical specialists and others point the finger of blame at hospitals that seem to be pulling in billions of dollars annually, yet are constantly complaining having too little money. Malpractice lawyers, government regulations and insurance companies have also played a part in today’s health care woes. The answer is not going to be easy to find, and every group associated with the medical industry will need to step up to the plate and help out.

Brainstorming The Ideas for Influencing Your Mobile App Audience

Once the app is downloaded, you have little time to take a sigh of relief, and then again start focusing on making things easier for the them till their goal is achieved.

According to the AppsFlyer, an app marketing company, the global uninstall rate for apps after 30 days is 28%. Entertainment apps are most frequently deleted, whereas apps based on Finance is least frequently deleted. No matter which app category you belong to, your strategy should be to remain in the mobile phones of users for a long time, and not just sit around but to fulfill your purpose as well.

If we analyze the encounters of users with an app step by step, it can help us unveil the critical factors that influence mobile app audiences, so that we can work upon those and achieve our purpose. Here are the details:

Step1. Finding Your App in Appstore

For this, we have to first find out what exactly users type to search an app. Based on a research, it has been found that 47% app users on iOS confirmed that they found the app through the App Store’s search engine and 53% app users on Android confirmed the same.

What have been their search queries? Interestingly, as the per the data provided by the TUNE research, 86% of the top 100 keywords were brands.With little scope for non-branded categories, most of the keywords were either of games of utility apps. Common keywords in the non branded category are: games, free games, VPN, calculator, music, photo editor, and weather.

Leaving brands aside, if we analyze the user-type of a Non-branded category, we will get two types of users:

1. Users are informed, and they know what they are search

2. Users are exploring possibilities, have no precise information in mind.

If you are a mobile app development company, targeting non-branded users, then your efforts must be directed to creating apps that compel these two types of users. To do so, we have to analyze once they are on an app store, what keywords they use to search. Regina Leuwer, with expertise in marketing & communications, bring some light to the subject. She reached out Sebastian Knopp, creator of app store search intelligence tool appkeywords, who shared with her the data of unique trending search phrases. And according to that data, in 2017, there were around 2,455 unique search phrases trending in the US.

Now, if we study these data to get information, we will find that name of the app is critical to attract the attention of the users.

If your app belongs to non-branded category, then make sure your app name is similar to the common search queries but also unique in comparison with your competitors. So that when your app name is flashed, they click it on to it, finding it purposeful and compelling both.

Step 2. Installation

Remember your users are on mobile devices has limited resources, from battery to storage and RAM to Internet. Everything is limited. So better create an application that is easy to download or say get downloaded with 5 minutes. One critical advice here:

1. Keep the application file size small.

If you are a developer, use APK Analyser to find out which part of the application is consuming maximum space. You can also reduce classes.dex file and res folder that contains images, raw files, and XML.

Step 3. Onboarding

After the user has successfully downloaded your mobile application, don’t leave anything on assumptions. Guide them properly. This you can do through an onboarding process, where users can learn the key functionality and where to begin with the mobile app. Below are the 3 things you need to keep in your mind when creating an onboarding process for your users.

Short and Crisp: The entire guidance of features and functions should be completed within few seconds, with easy options loud and clear option to skip.

Precise Information: Don’t introduce them to the app. They already know what they have downloaded. The objective to inform about the key functions and features.

Allow Users to Skip: Let the tech-savvy users skip the intro. Your app is to meet their requirement and not to have a friendly session.

Step 4. Purpose and UI
Here, the stage is set for your app and it is the golden chance for you to impress your users. What is needed here is the collaboration between purpose and UI of the app. It totally depends on the problem-solving capability and ease of use of the mobile app. Interface design plays the critical role, allowing the users to access features of the apps easily and quickly to perform the task for what they have downloaded the app. When it comes to interface design, make sure that the design is interactive and task-oriented. Here are some factors that you must take care off while creating mobile app interface:

1. Usability: The Mobile phone is an epitome of convenience and if your users find it difficult to use your app, then there is no way there are going to make the space for it in their mobile phones. From screen size to the color of the app, there are many factors that are equally critical and need attention.

2. Intuitive: To create an intuitive User Interface, you have to read the mind of the users, and develop a model based on that. The next should be precise, clear and ‘obvious’ in an interface.

3. Availability: Key features should be hidden in the drop down menu or even if so, it should be obvious for the user to look into the drop-down. An intricate work of design and research is required to make essential features available for the customers and they don’t need to navigate here and there.

If you need more help with the user-interface and innovative ideas for a mobile app, write to me [email protected] and I promise to get back to you with interesting mobile app designs.